SEO优化

1. Is Your SEO Agency Transparent About Their Strategies?

A lack of transparency is a major red flag. A reputable SEO agency should clearly explain their tactics, from keyword research to backlink strategies. If they’re vague or dismissive about their methods, it’s time to dig deeper. Ask for detailed reports and case studies—real results speak louder than promises.

2. Are You Getting Measurable ROI from Your Campaigns?

SEO isn’t just about rankings; it’s about revenue. If your agency can’t tie their efforts to tangible business outcomes—like increased traffic, conversions, or sales—you’re likely wasting money. Demand clear KPIs and regular performance reviews to ensure your investment pays off.

3. How Does Your Agency Handle Algorithm Updates?

Google’s algorithm changes constantly, and a good SEO agency adapts swiftly. If your provider relies on outdated tactics or fails to adjust strategies post-update, your rankings could plummet. Ask how they stay ahead of trends and mitigate risks.

4. Are They Overcharging for Basic Services?

Some agencies inflate costs for routine tasks like meta tag optimization or content updates. Compare their pricing with industry standards—overpaying by even 20% can add up to massive losses over time. Negotiate or switch to a cost-effective provider.

5. Do They Prioritize Long-Term Growth Over Quick Wins?

Black-hat SEO tricks may boost rankings temporarily but harm your site in the long run. Ensure your agency focuses on sustainable growth, like high-quality content and ethical link-building. If they promise overnight success, consider it a warning sign.

By asking these questions, you’ll uncover inefficiencies and potentially save $500K annually—while securing an agency that truly drives results.