Not every client is the right fit for our agency—and that’s intentional. While many SEO firms chase volume, we prioritize quality over quantity. Here’s why we reject 90% of potential clients and the exact criteria we use to select those who align with our $300K/yr standard.
1. Misaligned Budget Expectations
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SEO isn’t a one-size-fits-all service. Prospects expecting quick fixes or bargain-bin pricing won’t see the value in our premium strategies. We work with businesses ready to invest $25K+/month because that budget reflects their commitment to dominating their market. Cheap SEO attracts cheap results—we only partner with clients who understand this.
2. Unrealistic Timelines
If a prospect demands "overnight rankings," we politely decline. Sustainable SEO requires 6–12 months to mature. Clients who expect instant success often lack patience for data-driven, long-term growth. Our $300K/yr clients trust the process—and reap compounding returns.
3. Weak Product-Market Fit
Even the best SEO can’t save a flawed business model. We vet clients for strong demand, differentiation, and scalability. If their offering isn’t compelling, no amount of traffic will convert. Our criteria ensure we only work with market-ready brands.
4. Lack of Internal Resources
SEO success requires collaboration. Clients need dedicated teams for content, tech, and conversion optimization. We avoid partnerships where SEO is an afterthought—our high-ticket clients have infrastructure to execute at our level.
5. Values Misalignment
We reject clients focused solely on vanity metrics. Our ideal partners care about revenue growth, customer lifetime value, and brand authority—not just "more traffic." This shared vision separates transactional relationships from transformative ones.
The 10% We Accept—And Why They Win
The select few who meet our criteria see 3–5X ROIs. They’re market leaders who leverage SEO as a profit multiplier, not a cost. By saying "no" to 90%, we pour 100% of our expertise into clients built for exponential success.
Want to be part of the 10%? Assess your business against these standards before reaching out. We only scale those ready to play—and pay—at the highest level.